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behind the scenes

Beauty Events

Vintage Looks for Ricarda’s Toronto Launch

November 1, 2019

Back in the Summer of 2016, we were hired by a marketing agency to help piece together vintage looks for the restaurant launch of Ricarda’s in Toronto. The agency was using a street team of promotional models to boost the restaurant launch for a two day event where the street teams rode bikes through the city. Two hair and two makeup artists were needed for the styling for the street team activation which was a 50’s and 60’s vintage Mediterranean inspired look.

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Here are some of the beauty tips we used to keep the street team looks sweat-proof and last through the summer heat all day long:

  • Hair was set in pins to cool while makeup was completed to really hold the vintage wave

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  • We used Urban Decay All Nighter setting sprat before, during and after application to be sure the makeup wouldn’t nudge

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  • Quick Lip Tip – hydrate lips with a rich balm prior to any makeup application. Let the balm sit and once the lips are ready, apply a primer first then line the lips with a red liner for definition and proceed with lipstick, blot and repeat

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  • Flash lashes were used for a doe eyed look

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We had so much fun using our creativity putting together these looks for the street team activation! The restaurant has been a huge success since the launch with another location opened in Oakville. If you’re a marketing agency or promotional model company, we help create the looks to make your event and models stand out! We provide makeup, hair and wardrobe support for any of your events or activations. To learn more about our on demand beauty services, contact us at info@thebeautyteam.ca.

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All event photos are by Brian at www.tarsipixstudios.com

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Corporate Events

How to Get Your Face Ready for those HD Cameras

August 28, 2019

The Beauty Team helped two speakers get ready for the stage and unforgiving high definition screens at Collision Conference 2019.

Collision Conference is a pretty big deal in the technology world, inviting some of the biggest names in tech, politics and pop culture to speak on the latest innovations in emerging and disruptive tech. At the 2019 conference recently held in Toronto, over 25,000 people showed up to hear from speakers like Prime Minister Justin Trudeau, Seth Rogen, Ryan Holmes of Hootsuite and many more.

Imagine the pressure of speaking at such a huge event, where the HD cameras will be zooming into your pores and you might even run into PM JT himself… what do you do?! Call The Beauty Team! Two speakers called on us for our HD makeup expertise to help make sure they looked polished and professional for their appearances at the conference. We packed up our gear and brought our mobile hair and makeup services to their hotel rooms (which happened to be at the gorgeous new Hotel X just across the street from the conference venue).

Makeup tips for high definition success

As you may know, HD cameras are pretty unforgiving, highlighting every wrinkle, blemish and flyaway for the world to see. Thankfully, we’ve got some pro makeup tips for that:

  • To ensure your base makeup appears invisible to the high definition cameras, prep your skin first and blend foundation well (we can’t stress this enough!).
  • Resist the urge to experiment with bold colours—this is NOT the time to try that new neon orange trend or wacky eyeliner. Natural tones are the most flattering.
  • Keep blush colours neutral and blend, blend, blend (then blend some more)!
  • Keep lips looking healthy and luscious by using a lip scrub to get rid of dead skin cells prior to colour application.
  • Creamy lip colours look best in HD so avoid matte colours (but if you must use matte, try dabbing gloss in the centre of the lips to add dimension and moisture).
  • Always finish makeup with a fine mist of finishing spray to set your look and also prevent a cakey looking finish.
  • Keep translucent powder on-hand in case your t-zone gets oily.

And the results are in!

We were super honoured that conference speakers Adi Tatarko, CEO of Houzz (hair and makeup), and Rose Kirk, Chief Corporate Responsibility Officer for Verizon (makeup) trusted our HD skills to help them look gorgeous for their appearances.

Do you need help making sure the HD cameras don’t give away all your secrets?

The Beauty Team can bring our services on-site to provide camera- and stage-ready hair and makeup, including nail services and makeup and hair touch-ups backstage as needed.

Learn more about our on-demand event hair and makeup services. For pricing and booking info, email us at info@beautyteam.ca.

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Celebrity Beauty On Set

On Set with Martin Short & Steve Martin

July 18, 2019


Jenna – Co-founder of The Beauty Team writes:

Myself and my team member Nicole had the pleasure of working with Martin Short and Steve Martin recently on two separate occasions.

This is the third time I personally have had the pleasure to work with Martin Short, and the first time with Steve Martin! These two comedy legends are an absolute pleasure to work with. They have been friends for 30 years, and their secret to a lasting friendship? Laughter!

So many people ask me how it is to work with Martin Short, and my response is always that he’s hilarious even when I’m doing his makeup! My mother actually grew up with him and my great grandmother babysat him, so my family has a long history with him. I’ll never forget the second time I did his makeup and I asked him to take a picture with me. I said to Marty: what should we do in the photo? He said “Well, you should do my makeup!” We laughed and laughed and this was the photo that was captured:

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Martin Short and Steve Martin were interviewed for a 60 Minutes Australia feature where I did their makeup on stage after their sound check. I had the pleasure to be able to sit in on for awhile, and prior to their stage show “Now You See Them, Soon You Won’t” later that evening.

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It was a makeup application where I had to do everything on stage prior to their interview, so I spritzed their faces with Glo Skin Beauty hydration mist to quickly prep. I then held my Glo Skin Beauty therapeutic makeup palette and powder brush for a quick and easy application with enough coverage to make them look flawless. I followed this by a quick brow and concealer application and scurried off the stage. Nicole then did their makeup on location for the second day of interviews.

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Watch below for the YouTube 60 minutes Australia feature where our makeup work is in action! You can check out their special which is now streaming on Netflix here.

If you need help getting the actors of your next on screen project camera ready, The Beauty Team is up for the challenge! Learn more about our mobile hair and makeup services for TV and print.

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Beauty 101 Celebrity Beauty On Set Product Reviews The Beauty Notes

BACKYARD BUILDS: Hear from the Onset Makeup Artists!

April 5, 2017


Get insider info from our hair and makeup artists on the set of HGTV’s Backyard Builds and learn top tips for looking flawless on screen!

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We asked The Beauty Team artists, Justine and Natasha, a few questions about their experience working on the set of Backyard Builds:

  1. You used FACE Atelier products on Sarah and Brian. Which were your favourites?

J: My favourite FACE Atelier products had to be the FACE Atelier Ultra Pressed Powder for Brian and FACE Atelier Jolie Lipstick for Sarah—she loves a pop of colour!

N: Other than FACE Atelier, Pro Long Wear Concealer from MAC was great for under their eyes or on any problem spots.

  1. How did you control shine on long shoot days?

face_atelier_ultra_matteJ: The trick to controlling shine was to prime with FACE Atelier Ultra Matte, use the FACE Atelier Ultra Pressed Powder then follow with one more layer of FACE Atelier Ultra Matte.

N: Blotting papers by Elf and Make up Forever HD loose powder were key for controlling shine. On long days we would even clean the face and start fresh!

3. What were your set bag essentials?

J: My set bag essentials were the FACE Atelier Ultra pressed powder, FACE Atelier Jolie Lipstick, and two bottles of water with straws to keep the talent hydrated!

N: For me, Make up Forever HD translucent powder, lip balm, and make up setting spray!

  1. What was your favourite look on Sarah?

J: Sarah always looked her best with a bit of Colour Runway on the cheeks and FACE Atelier lipstick in Jolie on the lips!

N: For Sarah, less is more! Blush and a coral lip!

  1. What is a typical day as a makeup artist on set of Backyard Builds?

J: No two days were the same on Backyard Builds! I was always ready to climb a tree house ladder for touch ups.

N: A typical day on an outdoor set meant always being ready behind the scenes to fix flyaway hairs!

  1. What is your best tip for looking amazing on camera?

J: The best tip to looking good on camera is staying hydrated.

N: Blending your blush and contour is important but don’t be afraid to go a little heavier as the camera may not pick up the pigment!

Be sure to tune in for the premiere of Backyard Builds on April 6th at 10 p.m. and catch the work of The Beauty Team on the big screen!

xo The Beauty Team

 

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