Forty kids on the basketball court + two Toronto Raptors = a fun TV commercial shoot for Dunk for Diabetes
Sun Life Financial, the Toronto Raptors, NBA Canada and Boys & Girls Clubs of Canada have teamed up for an awesome initiative called Dunk for Diabetes. Through this innovative program, they hope to encourage healthy habits in children and help prevent type 2 diabetes.
In order to raise awareness about this important cause, Phanta Media recently shot a commercial promoting Dunk for Diabetes, featuring 40 children and two Toronto Raptors—Fred VanVleet and Pascal Siakam (aka Spicy P!)—who surprised the kids with some fun on the basketball court.
The Beauty Team was honoured to be asked to provide grooming services to help ensure that the kids and the Raptors were shine-free, polished and ready for the camera on shoot day. The Beauty Team’s co-founding makeup artist Victoria Fedosoff took care of the grooming and Danielle took care of wardrobe styling. Both were tasked with the challenge of wrangling 40 kids in the green room and keeping up with them as they needed touch ups throughout the day.
How do you ensure kids are ready for the camera?
Do they really need makeup? That’s a great question! For any commercial shoot, you want to control shine on the skin, which can be distracting under the bright TV lights. Victoria used concealer and powder sparingly to control shine and cover blemishes, plus a little bit of blush to bring out a healthy glow, and a finishing spray to keep everything in place. And when kids are running around excited about playing basketball with a couple of Toronto Raptors, you can see how their hair might get messy! It’s important to have someone nearby to keep those fly-aways in check.
As you can see from the commercial below, the results couldn’t have turned out better. Plus, it’s always a bonus to provide our services for a great cause!
Mobile hair and makeup for TV and print
If you need help getting the stars of your next commercial ready for the camera, The Beauty Team is up for the challenge. Learn more about our mobile hair and makeup services for TV and print.